Trends, perspectives and the COVID-19 digital marketing guideline series.
digitXtra Newsletter
Digital Marketing Guidelines Amidst COVID-19 — 7th Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at May 18, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 6th Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at April 27, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 5th Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at April 17, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 4th Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at April 08, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 3rd Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at April 01, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 2nd Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at March 30, 2020.
Read more →Digital Marketing Guidelines Amidst COVID-19 — 1st Edition
Assessing the impact of COVID-19 on audience behaviour across digital touchpoints in West & Central Africa — as at March 26, 2020.
Read more →digitXtra Newsletter — July 2019
Mobile Gamers Want to Engage with Your Ads — but do you know their needs first?
Read more →digitXtra Newsletter — June 2019
Is your influencer marketing strategy paying off? Tactics for justifying budget spend on influencer partnerships.
Read more →digitXtra Newsletter — May 2019
Why advertising spend will shift as brands track sales, not clicks — questioning the future of CTR measurement.
Read more →