Stanbic IBTC –
- To prompt visitors to make transactions with Stanbic IBTC credit cards at POS, on the web and have access to cash disbursement benefits when shopping or travelling.
- To leverage the digital space to generate leads on online transaction platforms.
• Deployed synchronized banners on blogs, travel and booking sites, with a tease message in one banner and reveal message in the second banner.
• Generated over 400 leads in a month which translated to increased customer acquisition.